The eSafety Commissioner (eSafety) is Australia’s independent regulator for online safety and the world’s first government agency dedicated to keeping people safer online. Their purpose is to help safeguard all Australians from online harms and to promote safer, more positive online experiences.

Working for the eSafety Commissioner as a Senior Designer, I have been responsible for the art direction and production of many projects as well as assisting with the design of multiple online resources, integrated campaigns and brand development.

Projects of note include:

• Played a key role in developing comprehensive brand guidelines that simplified the understanding of the complex brand structure. Brand guidelines can be viewed here.

• Art direction and rollout of the Safer Internet Day 2023 annual campaign resulting in unprecedented virtual classroom attendance and remarkable engagement, with the website amassing 5,000 asset downloads and over 17,000 new visitors, making it the biggest Safer Internet Day for eSafety.

• Suite of resources for educators, parents and carers to help children develop their online safety skills in the early to middle primary school years.

• Conducted a thorough brand audit for eSafety’s affiliate brand, BeConnected. This audit identified opportunities for enhancing visual consistency, strengthening audience appeal, and boosting legibility. BeConnected brand audit can be viewed here.

• Led the redesign of eSafety's Frontline Workers online training, improving UI/UX and seamlessly integrating the brand into a new Learning Management System. Awarded the 2023 Platinum LearnX Award for Best eLearning Project.